Everything You Need To Know About Apple's iPhone Announcement
The new features, release dates and how much Aussies will pay.
Apple has revealed three new iPhones, a new Apple Watch and iPad along with more details on its new streaming service, which is rolling out on November 1.
The new models are similar to last year's lineup, with a few upgrades to its cameras and colours, as the company looks to counteract a sales slump of its flagship product.
Here's everything you need to know.
Apple has introduced three new iPhones to set your sights on, all baring the iPhone 11 name -- the 6.1-inch iPhone 11, the 5.8-inch iPhone 11 Pro and the 6.5-inch iPhone 11 Pro Max.
Starting from A$1199, the iPhone 11 comes in six colours and with two back cameras, including a primary and ultra-wide-angle lens. Apple has updated its photo processing with 'semantic rendering', making it easier to adjust lighting, and added a Night Mode for low-light photography.
The iPhone 11 Pro will come with a third telephoto camera and start at A$1749, and A$1889 for the upsized Max model.
The new camera abilities mean Apple's portrait mode has had an upgrade -- and now works on animals.
Aside from the camera upgrades, the new phone models resemble last year's iPhone XR, XS and XS Max with the same design, more display space, less bezel and no home button.
With little change, many customers who bought models in the past two years may hold off upgrading this year, analyst Patrick Moorhead of Moor Insights said.
How Much Do They Cost Again?
The iPhone 11 starts at A$1199, the iPhone 11 Pro at A$1749 and the iPhone 11 Pro Max at A$1899.
Apple also announced it will cut the prices of older models, with the iPhone 8 and iPhone XR now costing A$655 and A$870.
Pre-orders for the new models start on September 13, and they'll be in store from September 20.
Apple Watch Series 5
Apple also revealed updates to the Apple Watch and iPad.
The Apple Watch Series 5 will start at A$649 and will feature an always-on display, 18-hour battery life and international emergency calling in over 150 countries
It will be available in stores on September 30.
Apple TV Plus
Analysts say the new phone models may be upstaged by Apple TV Plus, which the company announced it will be rolling out on November 1 for $7.99 per month.
Apple is offering a free year of the streaming service with new device purchases.
Apple CEO Tim Cook didn't have much new to say about the streaming service beyond its pricing and service date, although he did show a trailer for a new Jason Momoa-led series called "See".
Like Netflix and similar services from Amazon and Hulu, Apple has been lavishing billions of dollars for original programs featuring stars such as Oprah Winfrey, Jennifer Aniston and Reese Witherspoon.
The service will launch in 100 countries with nine original shows and films, with more expected each month.
For the gamers among us, Apple has also announced a subscription app service that is launching on September 20.
Apple Arcade is a library of over 100 exclusively designed games that will also cost $7.99 per month.