Massive Strawberry Sundae Fundraiser Runs Fresh Out Of Ice Cream

Strawberry sundaes are being sold so quickly at a special fundraiser in Brisbane, organisers had to find extra ice cream.

In the heart of the city, ice cream was on the breakfast menu -- and all for a good cause.

Thousands of children, parents and workers have crowded into King George Square to snack on a sweet strawberry sundae to support Queensland farmers following a series of contamination scares.

Lines are stretching along Adelaide Street, with some bringing eskies or makeshift containers to return a sundae or three back to their hungry colleagues at work.

Money at the ready to support Queesland's strawberry farmers. Image: Brendan Savage

The Prince Charles Hospital Foundation is behind the 12-hour fundraiser that kicked off about 6.30am on Wednesday morning, with half a tonne of strawbs at the ready to serve up 10,000 cones.

And these aren't just any sundaes. For years, the Foundation has been selling its famous treats at the Royal Queensland Show, affectionately known as Ekka.

"We were contacted with an opportunity to consider whether Ekka strawberry sundaes could be rebooted outside of Ekka for the very first time to show our support for the strawberry growers of Queensland," CEO Michael Hornby told Ten Eyewitness News.

READ MORE: The Devastating Reality Of The Strawberry Sabotage Crisis

READ MORE: Here Are 20 Recipes Using Strawberries To Help Support Farmers

Network Ten's royal scoopers. Image: Brendan Savage

"We thought, why not? Let's step forward and pay back these wonderful strawberry growers and show some confidence back in the industry."

"The support has been phenomenal. Everyone is dropping everything to come together."

So much so that they ran out of ice cream.

By mid-morning, up to 6000 sundaes had been sold, prompting organisers to suspend ticket sales for about half an hour around midday to find a different ice cream supplier. They were soon back on deck!

The event will run until 6.30pm, with all profits going directly to the Queensland Strawberry Association to support local farmers.

Featured image: Twitter /The Common Good