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Forget Being An Astronaut, Kids Today Want To Be YouTubers

Given last year's top earner on YouTube was a seven-year-old boy who made $31 million, the results of a new study about children's career aspiration goals may not come as a surprise.

The new study found kids are three times more likely to aspire to be a YouTuber rather than an astronaut.

In the Lego-sponsored survey, nearly one third of children said they wanted to grow up to be a YouTuber, while only 11 percent opted to be an astronaut.

The toy brand surveyed 3,000 children between eight and 12 from America, Britain and China, as well as 326 parents with children between five and 12.

It seems many are hoping to follow in Ryan Kaji's tiny footsteps. 'Ryan ToysReview' was number one on Forbes' 2018 list, with a huge following of parents and kids who watch Ryan, seven, share his thoughts on new toys.

His YouTube channel, which usually releases a new video every day, has amassed over 25 billion total views and has 17 million subscribers.

There was quite a difference in the study's findings however, depending on which region the children were from.

More than half of those in China wanted to be an astronaut, making it that country's most popular career aspiration.

READ MORE: Michael Jackson's Sons Launch YouTube Movie Review Show

READ MORE: Highest-Earning YouTuber is Seven-Years-Old

But in America and Britain, that number fell to about 10 percent, with video blogger or YouTuber classed as the top aspiration in both countries.

Other popular occupations all the children surveyed aspired to were school teacher, professional athlete and musician.

Similar results indicating modern kids were turning their backs on traditional careers like being a doctor were found in a 2017 study of 1,000 children.

Three-quarters of the children surveyed said they would consider some sort of career in online videos.

Almost a quarter of the six to 17-year-old respondents said the creativity of making cool videos was their biggest motivator, rather than financial reward.

Contact the author: samelia@networkten.com.au