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Abbey Is Proudly Wearing Her Blindsides On Her Sleeves With New Apparel Label

Abbey Holmes is turning her Survivor lemons into lemonade with a tongue-in-cheek fashion statement.

After getting blindsided not once but twice in back-to-back seasons of Australian Survivor the former AFLW player has decided to own the label and wear it proudly across her chest.

"I've just launched an apparel business called Blindside, and it's gone nuts," Abbey told 10 daily after her most recent elimination.

"We've sold out of the jumpers so we're doing pre-sales again now but it's been going really, really well over the last couple of weeks," she added.

The chic collection of tees and jumpers come in a selection of white, mint, lilac and sky blue and the pieces look a lot more fresh than the ~couture~ the Survivor castaways have to make do with.

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Abbey's former Survivor mates -- and blindside targets -- seem to be loving the threads, with both Lydia Lassila and Daisy Richardson proudly rocking their new looks.

Even the Golden God has put his orders in, commenting on Instagram that he'd be very happy in the "purple" version of the elegant sloppy joe.

The collection launched last month, before viewers knew that our girl Abbey was about to get another rude shock at tribal council from her Mokuta tribe.

After she was "stitched up" by a tribe swap that saw her alliance lose their power, Abbey's torch was extinguished after being targeted by Shonee, Harry and the former Vakamans.

"You’ve really got to play with the hand that you’re dealt and after landing on the tribe swap on Vakama with Locky and his posse, and then having Shonee coming straight back in from Exile, it certainly didn’t work in my favour," Abbey told 10 daily. 

"It was a bit of a shame that that’s how it unfolded, it was really disappointing to go after that," she added. 

Abbey continued on to say that leaving on day 16 turned out to be a blessing in disguise, having realised she hadn't fully recovered from her gruelling experience on Champions vs. Contenders just six weeks earlier.

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After leaving Fiji, Abbey headed straight back to see her partner -- Keegan Brooksby -- who plays AFL for the South Adelaide Panthers.

"I went straight to Perth to see my partner. When I was out there [in Fiji]  I knew that I was going to be away from him and not knowing what was going on in the footy world.

"I was really, really happy to get back to him, he has really just been an absolute godsend, to be honest," Abbey said. 

While the strong social and physical player might have left the game early, at least she can sit back and relax in her Blindside tee and enjoy the rest of the season on TV.

'Australian Survivor: All Stars' airs Monday-Wednesday at 7.30 pm. Only on 10 and WIN Network.