Justin Bieber Apologises For 'Insensitive' April Fools' Joke

Is it too late now to say sorry?

Justin Bieber has apologised after drawing massive backlash to his April Fools' Day prank, in which he announced that his wife Hailey Baldwin was pregnant with their first bub.

First posting a sonogram to his 'gram, the pic sent fans into a frenzy, which was only exacerbated after he posted another snap of Hailey surrounded by what looked like medical professionals.

“If U thought it was April fools,” he wrote, doubling down on the news.

READ MORE: Justin Bieber Fools Fans With Fake Pregnancy Post

After revealing that the whole thing was a stitch-up in a third post, many fans weren't amused, slamming Biebs for being "cruel" and "insensitive" to those who have struggled with conceiving or have lost their children.

"I hope that you understand how cruel and insensitive your 'joke' is," one fan wrote on the post, adding, "I also pray that you are never part of the 1:8 couples who experience the pain and heartache of infertility."

Love Island UK star Malin Andersson, who was left heartbroken earlier this year when her baby daughter Consy tragically passed away, openly blasted the star, branding the prank as "disgusting."

"Considering he has such a big following that is pretty vile," she told the Sun. "It's insensitive, disgusting and can be a trigger for anyone that's infertile, can't conceive, have had miscarriages or lost a baby."

Andersson had only earlier tweeted to fans a reminder to avoid distasteful 'jokes' for the occasion.

READ MORE: Hailey Bieber Opens Up About Instagram Anxiety

Biebs later apologised for the offensive prank, sort of...

“There’s always gonna be people offended, there’s also people who don’t take jokes very well, I am a prankster and it was APRIL FOOLS,” he began in a note shared to Instagram.

"I didn’t at all mean to be insensitive to people who can’t have children. A lot of people I know, their first go to prank on April fools is telling their parents they are pregnant to get a big reaction. But I will apologize anyway and take responsibility and say sorry to people who were offended," he added.

It was only last month that the 25-year-old had spoken about becoming a dad when he posted a lengthy Instagram caption informing fans he would be taking a break from music to focus on his mental health.

"I have been looking, seeking, trial and error as most of us do, I am now very focused on repairing some of the deep-rooted issues that I have as most of us have, so that I don't fall apart, so that I can sustain my marriage and be the father I want to be," he wrote.

Image: Getty Images.